The role of Government in the digital switchover journey is significant. They set the agenda and drive the strategy. More often than not, they appoint a Board or project team to oversee the programme; liaise with regulators, broadcasters and consumers to deliver a switchover solution that meets the needs of the people.
My name is Matt Seaman, Platforms Director, Inview and I have worked with groups, leading them through the digital switchover in both the UK and Nigeria.
In this document I share 10 pointers for working with Government bodies and their role in the context of what you need to be concerned with before switchover happens.
I hope you find these points useful.